Industries/Property management CRM
Property management CRM

A property management CRM set up and automated around tenants, owners and prospects.

Property managers juggle prospects, tenants, owners and vendors, often in separate tools. We set up your CRM around how you manage, then automate the follow-up, reminders and hand-offs, so nothing falls through the cracks between leasing, maintenance and renewals.

Property manager with a tablet outside a modern apartment building

How our property management CRM setup works

MapWe trace how a prospect becomes a tenant and how a request becomes a closed work order.
BuildPipelines for leasing, owners and maintenance, with your fields and forms.
AutomateFollow-up, reminders and hand-offs run on their own.
ManageWe maintain it and adjust it as your portfolio grows.
property management crm, defined

A property management CRM tracks the people behind your portfolio: prospects, tenants, owners and vendors. It sits alongside your property management software rather than replacing it. RevUp Now AI sets it up around how you manage, in GoHighLevel or the CRM you already use, automates the repetitive communication and maintains it for a flat monthly fee. See our CRM implementation services and property management answering service.

Why it matters

Every relationship is a separate follow-up

A prospect asks about a unit, a tenant reports a leak, an owner wants an update and a lease is up for renewal. Each depends on someone remembering to reply.

Maybe some of this sounds familiar:

01

Prospects that go cold

Unit inquiries wait until someone replies.

02

Renewals missed

Leases expire before anyone reaches out.

03

Owner updates

Owners ask for status and the team scrambles.

04

Maintenance follow-up

Tenants are not told what is happening.

What a property management CRM should handle

A CRM only helps if it matches how you manage.

Prospects. Inquiries get a fast reply, tour booking and follow-up. See speed to lead automation.

Tenants. Move-in, renewal and communication reminders.

Owners. Status updates and reporting on a schedule.

Maintenance. Requests are acknowledged and the tenant is kept informed.

Vendors. Contact details and dispatch hand-offs in one place.

Calls. After-hours and overflow are covered. See property management answering service.

Works alongside your property management software

We do not replace your accounting or leasing platform. We build the communication and follow-up layer around it, so the right person is told and the right message goes out.

You can start with leasing inquiries and add renewals or owner updates later. Fair housing rules apply to leasing messages, so we review the content with you. Here’s how setup works, and our facility management AI covers work orders.

A prospect to a signed lease, start to finish

Here is an example of how one prospect can run, using rules like the ones we would build with you. Your details will differ.

A prospect asks about a two-bedroom through your website.

Reply. A text and email go out within moments with details and tour times.

Book. They book a tour on the leasing agent’s calendar.

Follow up. After the tour, a follow-up asks about next steps.

Sign. The prospect becomes a tenant in the CRM.

Renew. Months later, a renewal reminder goes out before the lease expires.

Compared

Property management CRM options, compared

Spreadsheets and emailProperty management software onlyRevUp Now AI
Fits your workflowWhatever you trackBuilt around its ownBuilt around yours
Prospect follow-upManualLimitedAutomated, with replies handled
Renewal remindersIf someone remembersBasicAutomated, on schedule
Owner updatesManualReports onlyScheduled and personalized
How it is billedStaff timePer unit, per monthFlat build fee, flat monthly fee

Tools vary. The comparison describes typical spreadsheets and property management platforms.

How to choose a property management CRM setup

Ask every provider the same questions:

  • Does it work alongside your property management software?
  • Does it cover prospects, tenants and owners, not just leasing?
  • How does it handle fair housing and messaging rules?
  • Who builds and maintains it?
  • Can you keep the tools you use?
  • Can you leave? Month to month beats a long contract.
What it costs

Property management CRM pricing: one flat fee, built and maintained for you

A flat build fee to set up the CRM and a flat monthly fee to manage and maintain it. No per-unit pricing from us. Month to month, usually live in about 30 days. Here’s how setup works.

✓Flat build fee, flat monthly fee, no per-minute billing
✓Live and working in about 30 days
✓Connected to the tools you already use
✓Maintained by us, month to month, no lock-in
Common questions

Property management CRM FAQ

A system that tracks prospects, tenants, owners and vendors and automates the communication between them.
No. It works alongside it, handling follow-up and communication.
Yes. Prospects get a fast reply, tour booking and follow-up.
Yes. Reminders go out before lease expiry on the schedule you set.
Fair housing rules apply to leasing messages. We review the content with you before launch.
Usually about 30 days for a first setup.
We do, month to month.
A flat build fee plus a flat monthly fee, with no per-unit pricing and no long-term contract.

Keep every tenant, owner and prospect in the loop.

No pitch deck. We’ll look at how your team handles prospects, tenants and owners today and tell you straight whether this would help.